News Summary
This summer, Tennessee will host 14 free workshops designed for food-based businesses in West Tennessee. Organized under the ScaleUp Kitchen program, these sessions will cover vital topics including sales, marketing, finance, operations, and profitability. Open to all food entrepreneurs, the initiative aims to enhance skills and foster growth within the local economy, supported by funding from Ford Philanthropy. Registration is available online through theCO’s official website.
Tennessee is set to welcome 14 free workshops tailored for food-based businesses throughout West Tennessee this upcoming summer. The workshops are organized under the ScaleUp Kitchen program, aiming to equip local entrepreneurs with essential skills and knowledge to grow their businesses.
The workshops, scheduled to take place during June and July 2025, cover critical topics ranging from sales and marketing to finance, operations, and profitability. Each session is structured to provide practical tools and insights tailored for both new and established food businesses looking to expand and thrive in a competitive market.
All food-based businesses in West Tennessee are invited to participate in the workshops, irrespective of their involvement with the ScaleUp Kitchen program. This open-access approach is designed to support a diverse range of entrepreneurs seeking to enhance their operations and tap into new opportunities.
The workshops will be conducted by experts who specialize in their respective fields, ensuring participants receive the highest quality of instruction. Each session will focus on the following five key categories:
- Sales: Participants will learn how to develop a successful sales plan, identify their target audience, set achievable goals, and deliver effective pitches.
- Marketing: Participants will gain insights on creating compelling content, strategizing across various marketing channels, preparing for media engagements, and enhancing their online visibility.
- Profitability: Guidance will be provided on pricing strategies catering to different food business formats, helping ensure long-term profitability.
- Operations: Workshops will address daily operational improvements, the integration of technology, recruitment strategies, and leadership development skills.
- Finance: This category will simplify financial management principles, including the interpretation of profit and loss statements and cash flow forecasting.
The ScaleUp Kitchen program aims not only to prepare local businesses for greater success but also to leverage regional procurement opportunities and improve food access around BlueOval City. This initiative emphasizes long-term success for community-based food businesses while fostering growth within the local economy.
The funding for these complimentary workshops comes from Ford Philanthropy, which underscores a collaborative effort to boost entrepreneurship and support food-based enterprises in the region. Registration for the workshops can be completed online at theCO’s website, which has further details about this initiative.
TheCO, a regional innovation hub, is dedicated to creating opportunities for entrepreneurship, community development, and the advancement of emerging technologies. As an active player in the local entrepreneurial landscape, it seeks to strengthen the capacity of food-based businesses through programs like ScaleUp Kitchen.
For more information on the upcoming workshops and to register, interested participants can visit theCO’s official website at attheco.com/scaleup.
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