Augusta, Georgia, September 28, 2025
News Summary
Ja Morant, the Memphis Grizzlies star, has started the ‘Make Them Watch Tour’, an initiative with Nike aimed at inspiring young basketball players across the globe. Kicking off in Augusta, Georgia, the tour will also visit cities in the U.S., China, Japan, and the Philippines. Morant plans to engage with youth, host training sessions, and showcase the culture of each location. New sneaker styles will be launched during the tour, contributing to Morant’s commitment to youth engagement and cultural exchange.
Augusta, Georgia – Ja Morant, the star guard for the Memphis Grizzlies, has embarked on an international tour dubbed the “Make Them Watch Tour,” aimed at inspiring young basketball players while celebrating the culture surrounding the game. In partnership with Nike, the initiative seeks to connect with youths in basketball communities across four countries: the U.S., China, Japan, and the Philippines.
The tour kicks off on July 18-19 in Augusta at the Nike Peach Jam, an elite youth basketball tournament where Morant will engage with young athletes. Following the tournament, he will head to New York City to celebrate summer hoops during the NY vs NY tournament on July 22.
Morant’s travels will continue from July 25-30 in China, where he will host clinics and training sessions through Mission Rise 2025. This program targets talented youth aspiring to become world-class players. He will then visit Tokyo on July 31, where he aims to connect with local athletes and delve into the unique culture of Japan. The tour will conclude in Manila, Philippines, on August 2, with a “Make Them Watch” exhibition game, inviting local high school players to participate alongside him.
Beyond basketball, Morant has expressed a desire to learn about the culture of each location on his itinerary. He plans to showcase local art, food, and music, adding to the tour’s cultural significance.
Additionally, the “Make Them Watch Tour” will feature the introduction of three new styles of Morant’s Ja 3 signature sneakers, with specific colorways available exclusively at certain tour events. Moreover, the Nike Ja 3 “Max Volume” colorway is scheduled for a global launch on August 15, 2025.
The initiative comes as part of Nike’s ongoing commitment to foster community and inspire the next generation of basketball players globally. In a recent visit to Shenzen, Morant interacted with thousands of fans, showcasing heartfelt gestures and captivating the crowd despite language differences, highlighting his growing stature as a global basketball figure.
Morant has gained recognition not only for his electrifying style of play but also for his expanding fan base, solidifying his status on the international basketball stage.
Key Highlights of the Tour
– Tour Name: Make Them Watch Tour
– Key Locations: Augusta, Georgia; New York City; China; Tokyo; Manila
– Event Dates: July 18 – August 2, 2025
– Themes: Youth engagement, cultural exchange, sneaker launches
– Target Audience: Young basketball players and fans globally
Conclusion
Ja Morantโs “Make Them Watch Tour” is a substantial effort aimed at harnessing the passion for basketball across various cultures while encouraging youth participation and expressing creativity through the sport. As he travels to different countries, Morant aims not just to share his skills, but also to build connections that transcend geographical boundaries.
FAQ
What is the “Make Them Watch Tour”?
The “Make Them Watch Tour” is an international tour launched by Ja Morant in partnership with Nike, aimed at connecting with young basketball players and helping them express their creativity through the game.
Which countries will the tour visit?
The tour will include stops in four countries: the U.S., China, Japan, and the Philippines.
Where does the tour kick off?
The tour launches in Augusta, Georgia, from July 18-19 at Nike Peach Jam, an elite youth basketball tournament.
What event will Morant participate in on July 22?
Morant will celebrate summer hoops in New York during the NY vs NY tournament on July 22.
What activities will Morant host in China?
From July 25-30, Morant will travel to China to host clinics and training through Mission Rise 2025, targeting talented youth to become world-class players.
When and where will the tour conclude?
The tour will conclude in Manila on August 2, where he will hold a “Make Them Watch” exhibition game and invite local high school players to join him.
Will new sneakers be released during the tour?
Yes, three new styles of Morant’s Ja 3 signature sneakers will be introduced throughout the tour, with specific colorways available at certain events.
Key Features Chart
| Feature | Details |
|---|---|
| Tour Name | Make Them Watch Tour |
| Kick-Off Location | Augusta, Georgia |
| Tour Duration | July 18 – August 2, 2025 |
| Participating Countries | U.S., China, Japan, Philippines |
| Sneaker Launch | Nike Ja 3 “Max Volume” on August 15, 2025 |
| Target Audience | Young basketball players globally |
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Additional Resources
- Nike News: Ja Morant “Make Them Watch Tour”
- Wikipedia: Nike, Inc.
- SI.com: Ja Morant Nike World Tour Details
- Google Search: Ja Morant
- Sneaker Bar Detroit: Ja Morant Nike China Tour
- Google Scholar: Ja Morant
- News Break: James Harden in Shenzhen
- Encyclopedia Britannica: Basketball
- Essentially Sports: Ja Morant’s Emotional Message
- Google News: Ja Morant Make Them Watch Tour
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